Japan's top-ranked maker of film and number two in the world, Fuji, as its 'Imaging and Information' slogan proclaims, has branched out into recording media, data storage and digital imaging technology.
Bravis created the packaging for Fuji's perennially popular recyclable camera utsurundesu. In this project, green (Fuji's signature color) was used extensively to communicate the Fuji brand.
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