Conferencia en Tokushima sobre Strategic Packaging

On September 18, 2012, Bravis president and CEO Fumi Sasada made a speech at a seminar organized by the Tokushima Industrial Promotion Organization. Tokushima is a city of about 260,000 people on Shikoku, the smallest of Japan's four main islands. It is also where Fumi was born.

Fumi spoke about the role that strategically crafted package design plays in building brand value, using a host of real-life examples. Attended by over one hundred people, the event was a big success. It inspired Fumi to do more evangelizing, spreading the word about what good packaging can achieve.

Press/News Other Project
- Artículo en Tokushima Shimbun Edición Online
- Conferencia de Fumi Sasada en Hitotsubashi University
- Pentawards 2012

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