Fumi Sasada Speech at Tokyo Pack 2012/12/13

First held in 1966, Tokyo Pack is a biennial exhibition devoted to packaging materials and processes. The 2012 edition of the show, held from October 2-5 at Tokyo Big Sight, featured over 600 exhibitor companies and attracted around 70,000 visitors.

As part of a seminar covering topics such as eco-packaging, accessible design, safety, and package design, Fumi Sasada, CEO and president of Bravis, was invited to give a talk on 'Raising Brand Value through Strategic Package Design.'

Fumi spent an hour explaining his design philosophy with case studies from Japan and Asia to the audience of over two hundred packaging specialists. The speech was followed by a panel discussion.

Press/News Other Project
- Pentawards 2012
- CIKTMUPS: All About Package Design Goes on Sale
- Speech in Tokushima on Strategic Packaging

Page Top