• hite ZERO1
hite ZERO1

hite ZERO

Hite Jinro(Korea)

Hite Brewery Company, Korea's largest beer maker, used the latest production technology and the best ingredients to create hite ZERO, a sugarless malt alcohol beverage targeted at the Japanese market.

The design brief was to make it clear to the consumer that this was a Hite product with zero sugar in it. To fulfill this goal, the blue logo was placed on a transparent-looking white background that suggests a 'clean and refreshing taste.'

>> hite ZERO web

Services
- Package Design
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