• Acron1



Acron is a detergent that promises to make your clothes like new with every wash, preserving their shape, and preventing any build-up of static electricity.

To express the delightful smell of freshly laundered clothes, the fragrance flavor is written in a cursive English script on a ribbon that winds gently and elegantly around the middle of the bottle. Meanwhile the wavy background design, which suggests clean clothes on the washing line fluttering gently in the breeze, triggers the product concept of 'clothes feeling like new with every wash.'

Icons with a feminine feel (the product's users are mostly female) tell you what clothes the detergents are suitable for. Overall the design is simple, easy to understand and highly functional so as to inspire complete confidence at point of use.

- Package Design
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