• Nescafe Brite1
  • Nescafe Brite2
Nescafe Brite1 Nescafe Brite2

Nescafe Brite


Nestlé is a global leader in the food business with a stable of around 30 'billionaire brands' generating sales of $1 billion or more annually.

Nestlé and Bravis worked together to update the packaging for Brite, a much loved, long-selling powdered creamer. Our goal was to boost the value of this classic brand by giving it a fresh, contemporary look.

The package we created makes deft use of Brite's two key brand elements, the red brand color and the heart mark, to project a sense of intimacy and contentment. We also strengthened the expression of the Brite logo to produce a powerful, iconic design.

- Brand Identity
- Package Design
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