• Dongsuh(Korea) Mite Hot Choco1
  • Dongsuh(Korea) Mite Hot Choco2
Dongsuh(Korea) Mite Hot Choco1 Dongsuh(Korea) Mite Hot Choco2

Dongsuh(Korea) Mite Hot Choco

The Korean company Dongsuh wanted to strengthen the package design of its Mite hot chocolate brand to create an image of classic quality and appeal to the widest possible age-range. The company was also keen to position its brand as a premium hot chocolate vis-à-vis the competition.

Bravis create a visually striking new Mite logo that looks like a drop of hot chocolate. The shape is echoed in the splashing and swirling cup of hot chocolate and in the flying chocolate flakes for overall visual coherence. We also took care to present the product with the most real and tempting-looking visuals possible. 'This is the most premium product,' says the design, 'simply because it tastes best.'

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