• 7-ELEVEN Milk Drink Series1
7-ELEVEN Milk Drink Series1

7-ELEVEN Milk Drink Series

Uni President(Taiwan)

Uni-President is Taiwan's largest food group. It owns the 7-Eleven convenience store franchise in Taiwan and some other parts of Greater China.

The 7-Eleven milk drink series is a range of milk drinks in flavors like melon, peach and sweet potato targeted at young people.

The white upper half of the package is a graphic representing milk about to spill out of its container. The bottom half shows the white of the milk mixing with the color of the particular ingredient.

The bottom center features an illustration of the flavor element (a melon, a peach) side by side with a jug of milk to provide a simple visual explanation of the ingredients. On the sloping sides at the top of the carton is a large circular stamp affirming the manufacturer's commitment to creating the best-tasting drinks.

Overall the package projects a refreshing, morning image.

- Package Design
Uni President(Taiwan) Other Project
- Taiwan Meicha Series
- 7-SELECT H20 Lightweight Bottle
- 7-ELEVEN Milk Drink Series
- Nyusan Inryo Series
- Sweet Corner
- Probiotic Pudding
- Cereal Drink
- Deli Fresh
- Takeout Drink Series
- Bread Series
- Taiwan 7-Eleven O-nigiri Series

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