Supporting self-care, new supplements

STRETCH+, a food with functional claims, is a new supplement brand launched by Ajinomoto, which has been researching amino acids for more than 100 years. The domestic market for supplements that support the function of the legs and hips is growing year by year, and this brand focuses on the three concerns of the knees, hips, and muscle strength. In addition to external care such as stretching, the brand supports self-care from the inside by providing nutrients.

The packaging design developed by Bravis features colorful graphics. The overlapping gradations represent the light movement of the body. In addition, by taking care of the concerned knees and hips from the inside, the product supports an active daily life. The graphic also adds the image of blooming flowers to make life brighter and more active. The addition of human graphics makes the supplement’s effectiveness easy to understand.